Patrick Smith is a visionary serial entrepreneur who defies convention and catalyses industry evolution. From igniting his entrepreneurial journey at age ten to orchestrating the successful launch and exit of two ventures, Patrick's path is a testament to how hard work beats talent any day. With over three decades of experience running businesses, he leads an emerging breed of tech pioneers. Today, as the founder and CEO of zally, Patrick is tackling one of the biggest challenges in the digital world: identity. His vision is to make it just as easy to prove you are you in the digital world as in real life. With relentless drive, brutal honesty, and magnetic leadership, Patrick inspires others to push boundaries and join him on the journey. Leveraging cutting-edge technology, Patrick is redefining trust in the digital world—all while building the UK’s next unicorn.